Technical Alignment and Product Updates: the MITA Italy Agent Network visits the new R&D Lab

Siziano, May 19 – MITA Cooling Technologies organized a technical-commercial update session aimed at its Italian agents. At the center of the day was the presentation of the new MITA Group R&D Lab, a strategic asset supporting the sales force in the selection of the most efficient technologies: a further concrete tool to transform every proposal into tailor-made technical consultancy.

The working session was structured through several contributions: Tommaso Fontana (Sales Manager) introduced the purposes of the R&D Lab, while Alessandro Fontana (CEO of MITA Group) contextualized the investment within the company vision. The exploration of the R&D Lab was conducted by Andrea Olivani (Technical Manager), who focused on test execution methods and simulations. In the afternoon, Nicolò Passaro (Technical Marketing Manager) presented product updates, including the new MCT-EC evaporative cooling towers, the expansion of the PME-XL and PAD-XL range (adiabatic coolers).

Pietro Brentani Semenza (Italy Sales Manager) reaffirmed the importance of the “cooling advisor” role: MITA Cooling Technologies has always aimed at an approach that starts from the analysis of the specific needs of each application sector, from food to chemical-pharmaceutical. The new R&D Lab strengthens this mission by providing an infrastructure dedicated to the development of tailor-made solutions for the real operating conditions of plants.

This laboratory therefore integrates into the consultancy, preliminary evaluation, and customized design services that characterize the company’s offer.

Redazione Mita